Digital Marketing - Email MarketingMarketing
- Salary: GBP 40000 per year - GBP 55000 per year
- Location: London
- Job type: Permanent
- Reference: JR155
JR155 - Digital Marketing - Email Marketing - Retail Financial Services - London - Permanent - £40k - £55k (DOE) bonus/benefits
Our client is a global financial services organisation who are looking to recruit talented Digital Marketing professionals into the business.
They have recently built a digital hub which is revamping the banking experience across mobile and website, upgrading their technology in order to deliver an improved customer experience and service.
You will have the opportunity to use your analytical expertise in a role which will give the post holder an opportunity to shape strategy and work collaboratively with multiple functions across the business. You will use data mining techniques and look at customer segment working closely with copywriter and designers to personalise messages and content, targeting specific individuals to deliver a best in class customer experience and journey.
Experience using digital tracking software - Web Trends or Adobe Analytics will be essential as well as a strong campaign management ability.
To be considered:
- Experience working for an online retailer, Consumer technology, online holiday company/data driven organisation like EBay, Amazon, Apple, Expedia etc
- Solid DIgital Marketing experience experience
- Data mining, customer segmentation, email marketing
- Developed/shaped strategy targeting customers, working with copywriters and design to develop personalised messaging
- Online customer journey/experience enthusiast
- Strong campaign and project management
- Experience using Digital Tracking Software - Web Trends or Adobe Analytics
This role is being managed by James Reeves at McGregor Boyall.