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Marketing Manager

£1 - £52000 per annum
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MARIANNA GEORGIOU

MG049 – Marketing Manager – Professional Services – up to £52,000– London

Our client has a fantastic reputation providing accounting, audit and tax consultancy services. Reporting to the Head of Business Development, the Marketing Manager will be responsible for developing, delivering and monitoring strategic marketing and business development activity for designated service lines and actively generating leads.

In this role you will:

  • Identify new sales / cross-selling opportunities to existing clients and targets within service line through follow-ups from campaigns, networking at events.
  • Manage proposals relevant to service line; scoping meetings, liaising with bid specialist, conducting debriefs after every bid and sharing intelligence with wider business.
  • Contribute to national/sector marketing campaigns, leading on regional intelligence.
  • Personalisation of communication of campaigns to key service line staff via internal communication channels and workshops.
  • Produce high quality, effective internal communication, including intranet content, on behalf of the service line.
  • Accurately record all business development activity (meetings and opportunities) on Dynamics to evidence performance and analyse ROI.
  • Design a service-line led events programme (internal, external and intermediaries focus); leading on planning (liaising with events specialist), networking on the day, post-event follow-ups and review of ROI.

To be successful you will have:

  • Experience in professional services firm.
  • Comprehensive experience of marketing and business development at a managerial level.
  • Proven track record at developing strong professional relationships with both internal and external stakeholders.
  • Expert understanding of targeting and lead generation with a proven ability to drive and develop a pipeline of opportunities.
  • A degree or qualification in a related field.
  • Strong written and editorial skills.

Apply now through the link provided or email Marianna Georgiou at MGeorgiou@mcgregor-boyall.com

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

 

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MARKETING & COMMUNICATIONS CAMPAIGN MANAGER - FS

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£40000 - £60000 per annum + bonus, bens

Marketing & Communications Campaign Manager

BASED SURREY

c£40,000 – 60,000 + bonus, benefits

Our client an international tech organisation is looking for an experienced Marketing & Communication Campaign Manager with a background in producing integrated B2B marketing and communications campaigns gained in banking, insurance or b2b tech with experience in account based marketing with banking or insurance clients.

  • Deliver innovative & engaging integrated campaigns on a global basis, ensuring co-ordinated across comms & marketing
  • Ensure work is delivered to tight deadlines
  • Ensure campaigns are in line with business strategy
  • Manage and deliver the businesses corporate messaging/ story, ensuring it is tailored based on the business’ requirements
  • Work closely with specialist comms & marketing teams to ensure effective execution of all campaigns
  • Manage stakeholders, timelines & budgets
  • Ensure metrics i.e. KPIs, ROIs are met

Experience required

  • Must have experience working on integrated marketing and communications campaigns gained in a B2B environment
  • Experience gained in either banking or insurance, or B2B tech working on account based marketing with banks and insurance essential
  • Experience managing global campaigns essential
  • Experience including collateral and message creation, thought leadership, PR & media, events, webinars, email, social media, paid advertising, programmatic, OOH
  • Ideally experience using Marketo & Salesforce systems or simular
  • Excellent project manager skills
  • Excellent stakeholder management skills

Please send your CV to Annie Harper via the link provided

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

Marketing & Business Development Manager

SAVE
£50000 - £52000 per annum

MG057 – Marketing & Business Development Manager – Professional Services – up to £52,000– London

Our client has a fantastic reputation providing accounting, audit and tax consultancy services across the UK. Reporting to the Head of Sector and Service Line Marketing, the Marketing & Business Development Manager will be responsible for the development, implementation and monitoring of marketing and business development activity for three specific service lines.

Whilst working closely with the three service line lead partners, the central marketing and business development team and other key stakeholders, you will ensure the service lines market their products and services to the internal and external marketplaces effectively.

In this role you will:

  • Identify new sales / cross-selling opportunities to existing clients and targets within service line through follow-ups from campaigns, networking at events.
  • Devise and deliver national internal and external targeting campaigns, using a full range of online and offline channels, to generate business development leads.
  • Champion best practice in use of and reporting from Dynamics 365, using the data to help to shape and reshape BD activity and planning.
  • Provide support for large proposals, ensuring the bid process is followed by challenging and improving content.
  • Conduct Voice of Client interviews and feedback responses with suggested action plans to relevant teams.
  • Produce high quality, effective internal communication, including intranet content, on behalf of the service lines.
  • Liaise and follow up with the national PR team to ensure adequate, timely and appropriate regional PR commentary and coverage for service line specific market place issues and campaign content.

To be successful you will have:

  • Experience in professional services firm/environment.
  • Comprehensive marketing and business development experience at a managerial level, particularly in targeting new business, proposal project management and marcomms.
  • Proven track record at developing strong professional relationships with both internal and external stakeholders.
  • Expert understanding of targeting and lead generation with a proven ability to drive and develop a pipeline of opportunities.
  • A degree or qualification in a related field.
  • Strong written and editorial skills.

This is a fantastic opportunity to work in a culture that nurtures individuality and offers a range of internal and external training courses to help with your career development.

Apply now through the link provided or email Marianna Georgiou at MGeorgiou@mcgregor-boyall.com to find out more!

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

Marketing Coordinator

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MG067 – Marketing Coordinator – Professional Services - £25,000 – London

Our client is one of the world’s largest networks of audit, tax and consulting firms with a large Marketing function based in their London HQ. Reporting to the Senior Marketing & Business Development Executive, you will be responsible for supporting the development, delivery and monitoring of marketing and BD activity. This will include assisting with the implementation of targeting plans through marketing campaigns, events and PR.

You will:

  • Coordinate and deliver effective events and campaigns, taking responsibility for the management and administration.
  • Support the Senior Executive and Partners in delivering internal and external communications material and collateral within brand guidelines.
  • Support the Senior Executive in identifying potential new business and targeting opportunities.
  • Assist in the preparation of tenders and presentation material, ensuring the documents meet brand guidelines and are fit for purpose.
  • CRM system ‘super user’, ensuring the system is used effectively, assisting admin teams with enquiries and delivering training where necessary.

You will have:

  • An understanding and awareness of marketing and business development, ideally with some academic or professional experience.
  • A good communicator, with the ability to work effectively with individuals at all levels within the firm, particularly with partners and senior stakeholders.
  • Commercial understanding and awareness.
  • A proactive and self-motivated attitude.
  • Good knowledge of Word, Excel and PowerPoint.
  • A marketing degree or CIM qualification is desirable.

This is a fantastic opportunity to work in a culture that nurtures individuality and offers a range of internal and external training courses to help with your career development.

Apply now through the link provided or email Marianna Georgiou with your CV at MGeorgiou@mcgregor-boyall.com.

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

Head of Marketing

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MG066 – Head of Marketing, EMEA

Technology (Cyber Security Software)

Salary: Competitive

London

An exciting new opportunity has arisen to join our client, a major player in the cloud security space as their Head of Marketing. As a fast-growing, dynamic technology company, they are rapidly expanding their presence in the UK and EMEA.

You will report to the Global Director of Field and Channel Marketing and work closely with the regional sales leaders to ensure all brand messaging is consistent across their audience in EMEA.

Your focus will be to:

  • Build annual/quarterly marketing plans to support the overall EMEA region.
  • Drive highly targeted and effective integrated marketing programs that drive awareness and demand and help achieve top of funnel and pipeline generation goals.
  • Liaise with field, inside and channel sales team to ensure alignment on EMEA marketing programs and lead follow up.
  • Oversee a small team of marketing professionals and external agencies. Provide team leadership and ability to inspire and drive team effectiveness.
  • Partner with Global PR Manager and PR agency in region. Serve as the in-region point of contact for all timely media responses and aligning on appropriate response and spokespeople.
  • Develop reports and analyse performance data for EMEA marketing programs to evaluate program effectiveness/return on investment.
  • Work with marketing counterparts in the U.S. to support across EMEA.

Your experience will include:

  • 10+ years of professional B2B marketing experience in executing and tracking results.
  • Success gained in a similar environment, with excellent customer, partner and market analysis skills.
  • Experience in software/high tech; cybersecurity industry experience a plus.
  • Experience managing a marketing function as well as external agencies.
  • Ability to travel, with experience reporting to the US.

Apply now through the link provided or email Marianna Georgiou at MGeorgiou@mcgregor-boyall.com

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

Marketing Manager

SAVE
£65000 - £70000 per annum + bonus

MG063 – Marketing Manager

TECHNOLOGY (ENTERPRISE SOFTWARE)

Up to £70k + bonus & benefits

London

An exciting new opportunity has arisen to join our client, a major player in the network automation space as a Marketing Manager. As a fast-growing, dynamic enterprise technology company, they are rapidly expanding their presence in the UK and EMEA.

In this role, you will manage a range of demand generation and customer marketing activities to drive top-of-the-funnel opportunities. These campaigns will focus around regional events & trade shows, emails, webinars, social media and promotion content to target IT decision makers and technical end-users. Working with the UK Sales team and their Global Marketing team, you will manage the UK marketing budget and report to the SVP of Global Marketing.

To be successful, you will have:

  • 5+ years of professional B2B marketing experience in executing and tracking results.
  • Success gained in a similar environment, producing lead gen / demand gen campaigns and events & trade shows.
  • A tech vendor background ideally network engineering / cyber / cloud technologies.
  • Experience in the network automation space would be a major advantage.
  • Experience in digital marketing and account-based marketing programs.
  • Proficiency in SFDC and working knowledge of Marketo too.
  • Ability to travel, with experience reporting to the US.

Apply now through the link provided or email Marianna Georgiou at MGeorgiou@mcgregor-boyall.com.

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

SENIOR INTERNAL COMMUNICATIONS MANAGER - FS

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£55000 - £65000 per annum BENS

Senior Internal Communications Manager – Financial services

BASED LONDON

c£55,000 - £65,000 bens

Our client a leading global wealth management organisation is looking for an experienced Internal Communications Manager with a background gained within large financial institute or a global corporation. You will need senior level experience in an internal communications role with excellent leadership, stakeholder management and relationship building skills.

You will develop campaigns to be communicated internally for a rebrand following M&A, working closely with senior stakeholders across the business including c-suite.

  • Develop and implement internal communications activities for specific businesses/ change programmes
  • You will work on communications following a rebrand
  • Provide internal communications support to CEO, and various senior business leaders and across functions
  • Develop communications strategy ensuring good understanding of CEO plans
  • Own delivery of change comms projects
  • Working closely/ develop strong relationships across the business

Experience required

  • Current/ recent senior level internal communications experience gained in a large global corporate ideally within financial services
  • Excellent stakeholder management skills working with c-suite
  • Experience of developing comms strategy following rebrand or M&A
  • Excellent strategic and project management skills with strong written and verbal communication skills
  • Strong leadership skills

Please send your CV to Annie Harper via the link provided

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

SENIOR PR PROFESSIONAL - FINANCIAL SERVICES

SAVE
£55000 - £70000 per annum bonus, bens

SENIOR PR PROFESSIONAL - BASED LONDON

c£55,000 - £70,000 bonus, bens

Our client a leading global PR agency is looking for an experienced senior level PR professional with experience covering financial services sector to join the PR team.

You will play a key role in managing PR activity for financial services clients on proactive campaigns and reactive issues/ crises. The role will involve working on all aspects of PR with institutional clients. You will be expected to bring new and fresh ideas to the business and you will sit on the management team and be part of the strategic conversation.

  • Lead your team, collaborating with other senior managers, to deliver media results for clients
  • Use personal media contacts to secure effective media results
  • Motivate and mentor junior staff to work effectively with journalists
  • Participate in and conduct media training sessions and media interviews
  • Write and develop strategic, persuasive, client documents, senior level editorial assignments and presentations
  • Provide strategic counsel where appropriate
  • Motivate the team and your direct reports to ensure the quality of your and the team's direct work

Experience required

  • Current PR / Media Relations experience in a PR agency focusing on financial services.
  • Experience in both proactive and reactive media relations
  • Ideally will have experience in B2B media relations
  • Good verbal and written skills
  • Strong stakeholder management skills
  • Strong programme management skills (e.g. account management, profitability, workflow management)
  • Strong experience developing strategy and executing day to day tactics

Please send your CV to Annie Harper via the link provided

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

PR ACCOUNT EXECUTIVE - FINANCIAL SERVICES

SAVE
£25000 - £35000 per annum bens

PR ACCOUNT EXECUTIVE - FINANCIAL SERVICES

BASED LONDON

c£25,000- £35,000 bonus, bens

Our client a leading global PR agency is looking for a PR professional with experience covering financial services, technology, professional services or any other b2b communications to join the PR team.

You will play a key role in developing strong relationships with journalists, develop media pitches and client ready communications. The role will involve working on all aspects of PR working with a host of existing clients and be rewarded for bringing in new business.

  • Deliver media results for clients
  • Build relationships with media contacts to secure effective media results
  • Work effectively with journalists
  • Participate in developing media pitches
  • Write and develop strategic, persuasive, client documents, senior level editorial assignments and presentations

Experience required

  • Current PR / Media Relations experience in a PR agency ideally with experience / interest in financial services / tech / professional services
  • Ideally will have experience in both B2B media relations
  • Good verbal and written skills
  • Strong stakeholder management skills

Please send your CV to Annie Harper via the link provided

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

DIGITAL MARKETING EXECUTIVE - B2B FINANCIAL SERVICES

SAVE
£30000 - £37000 per annum BONUS, BENS

DIGITAL MARKETING EXECUTIVE – B2B FINANCIAL SERVICES

BASED LONDON

c£30,000 – £37,000 bonus benefits

Our client a leading global investment management organisation looking for an experienced digital marketing executive, with experience, preferably current or recent in the asset management industry or other B2B financial services.

This is a key role within the organisation, where you will be working closely with various stakeholders on creating digital marketing campaigns.

  • Manage the website and oversee all digital content
  • Increase organic visits to the website by optimising their online presence
  • Use google analytics to measure & report on performance
  • Produce & analyse website traffic performance reports
  • Analysis and recommendations for campaign performance
  • Work closely with marketing to create campaigns
  • Ensure all content complies with brand guidelines

Experience required

  • Strong experience in a digital marketing role gained in the B2B financial services sector (in-house or agency)
  • Knowledge of the investment market preferred
  • Strong stakeholder management skills are essential
  • Strong communication skills including written and presentation skills
  • Experience of marketing automation tools & CRM essential
  • HTML & CSS experience preferred
  • Photoshop, InDesign & AfterEffects preferred

Please send your CV to Annie Harper via the link provided

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

CONTENT WRITER - B2B FINANCIAL SERVICES

SAVE
£35000 - £40000 per annum BONUS, BENS

CONTENT WRITER – B2B FINANCIAL SERVICES

BASED LONDON

c£35,000 - £40,000 bonus benefits

Our client a leading global investment management organisation looking for an experienced content writer, with experience, preferably current or recent in the asset management industry or other B2B financial services.

This is a key role within the organisation, where you will be working closely with subject experts and leadership teams on creating fit for purpose content for a B2B audience.

  • Convey and manage investment content, considering how it can be re-purposed to help marketing, PR and events teams.
  • Designing and delivering high impact messaging
  • Create written content working closely with various stakeholder
  • Content for investment, RFPs, case studies, white papers, podcasts etc.
  • Produce editorial and thought leadership copy
  • Ensure all content complies with brand guidelines
  • Proofread regulatory and investment content

Experience required

  • Strong experience in a content / writing role gained in the B2B financial services sector (in-house or agency) or as a financial journalist
  • Knowledge of the investment market more specifically equity, real asset, bond is preferred
  • Experience of working with multiple stakeholders is essential
  • Strong communication skills including written and presentation skills
  • Experience of WordPress, infographics & Microsoft Office preferred
  • Editing experience would be a plus

Please send your CV to Annie Harper via the link provided

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

Senior Copywriter- B2B financial services

SAVE
£40000 - £50000 per annum bens

SENIOR COPYWRITER – UK PENSIONS BUSINESS

BASED LONDON

c£40,000 - £50,000 benefits

Our client a leading financial services business operating in the pensions space is looking for an experienced senior copywriting professional, with experience, preferably current or recent in the UK pensions/ investment industry or other B2B financial services.

This is a key role within the organisation, where you will be responsible for designing and delivering various communications for a b2b audience.

  • Designing and delivering high impact messaging
  • Produce both long and short form copy
  • Create various written content including investment, RFPs, case studies, white papers, video scripts etc.
  • Produce editorial and thought leadership copy
  • Ensure all content complies with brand guidelines
  • Proofread regulatory and investment copy

Experience required

  • Strong experience in a copywriter or writing role gained in the B2B financial services sector (in-house or agency) or as a financial journalist
  • Experience in the UK pensions market or investment market is preferred
  • Experience of working with multiple stakeholders is essential
  • Strong communication skills including written and presentation skills

Please send your CV to Annie Harper via the link provided

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.

Category Marketing Manager

SAVE
£50000 - £56000 per annum

MG061 – Category Marketing Manager - Electrical/Electronic Manufacturing

Our client is a global and award-winning electrical manufacturer and they are looking to re-shape their Product & Marketing teams. Reporting to the Product Director, you will take full responsibility of your segment and execute the marketing strategy and activities to stimulate market pull for your products.

In this role, you will:

  • Create the segment strategy using insights to enable the business to focus, deliver ongoing competitiveness and profitable growth, in line with relevant brand guidelines and product line plans.
  • Develop and implement the ‘go-to-market’ strategy for new product launches together with the Product Line Manager and coordinate with relevant functions, e.g. Product Marketing, Regional Sales & Marketing, etc.
  • Identify and implement marketing tools (offline & online including social media) and campaigns specific to target customer segment and maximize sales, margin and brand positioning.
  • Meet with internal & external customers to discuss trends and requirements and bringing the ‘voice of customer’ into the business.
  • Work closely with Regional Sales & Marketing organizations, helping to define and implement their local sales & marketing strategy.
  • Gathering, analyzing and sharing meaningful and insightful market intelligence on competitor activity, market trends and customer requirements.

To be considered, you must have:

  • Significant previous senior marketing management experience in B2B/B2C domains in an international position, within a technical products industry, with a proven track record.
  • In depth experience of a formal new product development / introduction process.
  • Experience in managing design and production of specific marketing support.
  • Excellent skills in leadership, creativity, communication and strategic analysis, coupled with a strong eye for detail and a willingness to make things happen.
  • Experience of a formal New Product Development / Introduction process.
  • Ideally, a Masters Degree in Marketing or Engineering, or a Degree as minimum.
  • English mandatory; and other languages desirable.

This is a fantastic opportunity to work in a culture that nurtures individuality, inspires collaborative thinking and offers a range of benefits to include: flexible working, opportunities for development within an award-winning organisation

Please send your CV to Marianna Georgiou via the link provided or email mgeorgiou@mcgregor-boyall.com.

McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.